Research Publications

Report for the industry

IT benchmarking at property level

IT benchmarking at property level - Europe, Africa & Middle East, EAME

This is the first report of its kind that provides benchmarks for the hotel sector on comparative IT spending.

Le tourisme des seniors en Suisse

Les stratégies futures de communication et de marketing pour les hôteliers et autres prestataires touristiques en Suisse

Lifestyle Consortia

The strategic importance of affiliation with lifestyle consortia for small and medium-sized independent hotels

Introduction en bourse

L’opportunité d’introduction en bourse des petites et moyennes entreprises hôtelières en Suisse :
Une nouvelle solution de financement pour la branche (2009)

Tourisme du troisième âge en Suisse

Stratégies pour une optimisation de l’offre hôtelière

Hospitality professionals are not always convinced of the relevance of research to their work, and until recently there has often been a disconnect between theory and practice. However, many issues, both strategic and operational, are not easily solved in an isolated manner by each company. The variables are too complex and the issues are out of the control of each specific company. Collaborative research that includes both researchers and professionals has a huge potential to find applied solutions for each hospitality company while building common knowledge on issues that affect the industry as a whole.

Research report